Prep Post 7 - PHOTOGRAPHERS

Sally Mann - An Influential Photographer

Sally Mann is an American photographer, widely known for her large-format, black-and-white photographs—at first of her young children, then later of landscapes suggesting decay and death. This particular photography has been named Candy Cigarette. Mann was first introduced to photography at a young age when her father (who was a physician) took nude photographs of her, despite the strange introduction we can see it being reflected in her own work featuring young girls.
Nan Goldin - The Queen of Subcultures
Nancy "Nan" Goldin is an American photographer. Her work often explores LGBT bodies, moments of intimacy, the HIV crisis, and the opioid epidemic. This particular photography goes by the name of Amanda in the mirror. She was noted for visual narratives detailing her own world of addictive and sexual activities. After leaving home at age 13, Goldin lived in foster homes and attended an alternative school in Lincoln, Massachusetts. This particular shot is called "Amanda in the mirror", a feminist take aimed at a very niche audience of young risk takers.

·     What similarities and differences can you see? 
      Both photographers share a dark palette of colouring in their work with blacks, greys and dark greens. Moreover the models seem unhappy throughout their work as they both attempt to make points towards the darker side of the world.

·     What elements of media language are you noticing? 

     Sally Mann explored various genres as she was maturing in the 1970s: she produced landscapes and architectural photography, and she blended still life with elements of portraiture. All of Nan Goldin's work seemingly has a underlying narrative regarding drugs or sex which is all told through expressions and framing.

·     Do they have a particular style? 

      Sally mann tends to only incorporate children into her work giving a prevalent message whilst also using monochrome colours. Nan Goldin however adjusts her style over time, her work almost evolves with her views.  

Prep Post #6 INSTITUTION

Institution Research (Bauer Media):

Online post and Prep Post #5 MEDIA THEORY

Online Media:

How is media theory used in 2 media products and how these make the text appealing to an intended audience?

This edition of vogue features Cara Delevigne, a Victoria secret model known for her tomboy fashion  and bisexuality. According to Hall's theory of representation, an audience must create a products meaning through potential stereotypes. This anti-stereotype is still an attempt to fix the meaning as Cara being dressed in a typically male item of clothing (blazer) suggests a rise of success in the female work sector as blazers are generically worn in an A/B category work place. Both the culture and fan base of this particular vogue edition fits the demographic set.

 

This teen Vogue edition features Troy Sivan a gay male indie artist who has a very grunge style of  music video. Butler has influenced queer theory, a theory which disregards supposedly fixed identity based on gender and sexuality, this allows us to view Troy in the "love issue" that would stereotypically have a female cover; even the background of leaves seems too delicate for a male and this is an ideology of which teen Vogue have chosen to challenge. This controversial cover will Intrgue the target demographic with regards to being being a particularly special issue judging by the typography in its bold pure white form.

Prep Post *4 MEDIA LANGUAGE AND REPRESENTATIONS

How combinations of media language elements are used to create meaning and construct representations that address and appeal to an intended audience? 

Prep Post #3 - Thursday, March 15th 2018 INTERTEXTUALITY

Post 3 – How and why is intertextuality employed in 2 media products and what effect does this have in their intended audience?

Prep Post #2 GENRE

Prep Post #1 - Wednesday, March 14th 2018 HISTORY OF MAGAZINES

History of...

 

NEA Brief & Prep Tasks

http://www.ocr.org.uk/Images/465770-unit-h409-03-04-a-level-media-studies-making-media-nea-briefs.pdf

Preparatory tasks

1 (a) Research 

In preparation for the production task, learners should carry out research into professionally produced media products that are similar in genre, style and form to the media products proposed in their chosen production brief. 

Learners should deconstruct, analyse and make notes on these professionally produced media products so that they can further develop knowledge and understanding of their chosen media form’s distinctive media language, for example: 

• how genre conventions are employed 
• how and why intertextuality is employed 
• how combinations of media language elements are used to create meaning and construct representations that address an intended audience. 




Learners should be prepared to analyse the distinctive media language elements appropriate to the brief chosen, listed below: 

Magazines as part of a cross-media brief: 
• layout 
• typography 
• use of language 
• use of images. 

1 (b) Planning 

Learners should produce planning materials for their individual NEA cross-media production which outline the intentions of their final production. 

Candidates are encouraged to explore appropriate ways of producing relevant planning materials based upon their own strengths and resources. 

The following list of planning materials is purely indicative: 
• draft script 
• storyboard 
• location report(s) 
• notes on casting and mise-en-scène considerations 
• mock-up of a print advert layout or mock-up of a webpage 
• rough cuts/drafts 
• audience research and feedback.



By the end of the 30 hours students need to hand in:
1. non-assessed research notes and planning materials to aid the authentication of work 
2. Statement of Intent 
3. a teacher assessed cross-media production 
4. a non-exam assessment cover sheet that clearly indicates the contribution of any unassessed materials learners used. This should be completed by the teacher.